How We Help Foundations
Our Foundation Expertise
Website Design and CMS Implementation
We design websites that showcase compelling, easy-to-understand stories with clear calls to action that inspire your audiences. Our sites are built on robust CMS platforms that are easy for your team to maintain.
Audience Insights and User Research
We draw insights about your audiences from qualitative and quantitative data. Then we validate insights from stakeholder interviews with analytics to form data-driven strategies for encouraging audience participation and enabling advocacy.
Experience Design and Data Visualization
We design intuitive digital experiences that leverage data and human connection to enhance empathy and engagement with your audiences. Using our expertise as digital storytellers, we create polished experiences and data visualizations that help you tell moving stories that spur action.
We ensure your creative team doesn't have to tell empathetic, persuasive stories to potential stakeholders, donors, and supporters all on its own. We expand your creative team’s capabilities by crafting visual, audio, and video assets that expand your storytelling abilities and creative output.
Content Strategy and Development
We create a comprehensive strategy for producing content that inspires audience participation and advocacy. Once that strategy is formed, we can also provide you with the creative resources you need to develop and release this inspirational content to a variety of channels.
Analytics and Data Insights
We configure robust tracking, so you have the analytics you need to make smart, data-driven decisions about how to mobilize your audiences. Our analysts run reports and surface actionable insights you can use to streamline your marketing efforts and to amplify your organization's good work.
Search Engine Optimization
We develop your site with SEO in mind, but we also offer audits to identify technical SEO issues we can fix, and we provide researched recommendations on keywords you can integrate into your content that potential stakeholders, donors, and supporters are searching for.
We form recommendations for how to drive your audiences to action through a variety of personalization criteria such as location or giving campaign. We then provide you with the tools you need to implement compelling personalization that funnels your audiences toward key touchpoints like donations.
Author Experience: We'll show your content authors how to create and manage content on a regular basis.
Sitecore xDB: If Sitecore is your CMS, we'll help you maximize its marketing capabilities.
Analytics (Google and Sitecore): We'll demonstrate how to measure the success of your digital experience and provide dashboards for self-service reporting.