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VelYear 2024
2024: The Year Data Transformed Digital
As 2024 comes to an end, we wanted to take a step back and reflect on what our teams have accomplished in the past 12 months. This year we're proud to say that we've helped our clients turn their digital channels into profitable assets by harnessing the power of their customer data. Before we ring in 2025, we're taking a look back at 2024 with our VelYear in review.
How We Utilized Data to Deliver More Personalized, Impactful Experiences
How We Personalized Content and Connected with Audiences
12
Clients delivering personalized experiences to their audiences
200
Copy briefs created to guide strategic content creation
25
Workshops to define audiences and guide our clients' digital marketing efforts
Suncoast Credit Union
Our redesign of their site on Sitecore XM Cloud helped increase new member applications by 8% and new memberships by 26%
Our redesign of their site on Sitecore XM Cloud helped increase new member applications by 8% and new memberships by 26%
Urban Land Institute (ULI)
The personalized components we built significantly boosted member engagement and lifetime value. Users who saw five or more personalizations compared to those who saw less than five showed +30 seconds average engagement time per session, +1 more pages per session, +2-3 minutes average session duration, +$60 more in lifetime value.
The personalized components we built significantly boosted member engagement and lifetime value. Users who saw five or more personalizations compared to those who saw less than five showed +30 seconds average engagement time per session, +1 more pages per session, +2-3 minutes average session duration, +$60 more in lifetime value.
Museum of Science
With our redesign of their website powered by Acquia, site performance was boosted by over 100%, and accessibility issues were reduced by 94%. The redesigned site also achieved impressive traffic and engagement with almost 3x the digital reach YoY, 259.3M people reached, 248.5M engaged video views, and 16.6M users with deeper engagement.
With our redesign of their website powered by Acquia, site performance was boosted by over 100%, and accessibility issues were reduced by 94%. The redesigned site also achieved impressive traffic and engagement with almost 3x the digital reach YoY, 259.3M people reached, 248.5M engaged video views, and 16.6M users with deeper engagement.
American Society of Hematology (ASH)
We created two personalization scenarios that achieved an impressive conversion rate increase of over 700% each, along with one scenario that drove an extraordinary conversion rate increase of over 1,800%.
We created two personalization scenarios that achieved an impressive conversion rate increase of over 700% each, along with one scenario that drove an extraordinary conversion rate increase of over 1,800%.
Financial Services Firm
Our data teams helped reduce data retrieval time from 5-24 hours per week to just minutes so customer success team members can spend more time on higher-value tasks.
Our data teams helped reduce data retrieval time from 5-24 hours per week to just minutes so customer success team members can spend more time on higher-value tasks.
Our Thought Leadership and Partners Helped Us Take the Industry by Storm This Year
81
Blog posts published
7
Partnerships strengthened
7
Awards won for our work
All This Success Was Made Possible By Our Amazing Team
