AI is changing how customers discover brands, how marketers operate, and how digital experiences need to perform. Its impact now goes well beyond content generation, into how marketers understand customers, make decisions, and act on signals in real time.
Hear the Perspective. See How It Works.
We're bringing the same ideas we're seeing across clients and the market to Symposium, from the Main Stage to practical breakout sessions.
Join Josh Hover, VP DXP, to see how Horizon, our SitecoreAI accelerator helped Suncoast Credit Union build an agentic marketing experience, connecting intelligence, automation, and experience to bridge signals, decisions, and action. Come see it live on November 12th.
Hear from our CEO Wendy Karlyn
Wendy Karlyn joins Sitecore CMO Michelle Boockoff-Bajdek to discuss how data and AI are reshaping digital experience.
Effective personalization depends on knowing your customers, which makes a strong data foundation the first priority for any AI investment. Next comes a question many marketing leaders can't yet answer: how is their brand represented in AI-generated answers? Wendy and Michelle examine how organizations can identify gaps in AI visibility, design experiences for both people and AI agents, and bring marketing, data, content and technology together under shared governance. Velir is leading this work with Sitecore customers on SitecoreAI™ today.
AI search gives marketers greater control over brand discovery. The organizations that lead with curiosity and confidence will be the ones customers find.
